Case studies

Real brands.
Real results.

Selected campaigns we've delivered across South India — with the real numbers. No vanity metrics, no inflated reach figures.

Featured · E-COMMERCE

How Myntra drove 4.2M app installs in 30 days

We orchestrated 340 creators across 5 South Indian languages for the End-of-Reason Sale, driving the highest regional EORS performance in Myntra's history.

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4.2M
App installs
₹18Cr
GMV driven
6.8x
ROAS
F&B
Kerala
Zomato

Zomato Kochi launch: how creators made it the #1 food app in Kerala

A hyperlocal creator blitz across Kochi's lifestyle, food, and family creator network drove a 280% lift in order volume and toppled the incumbent within 8 weeks.

+280%
Order volume
#1
Food app rank
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AUTOMOTIVE
Kerala
TVS

TVS Ntorq Revv launch: 25M views across Instagram and YouTube in Kerala

A creator-led launch for the TVS Ntorq Revv across Instagram and YouTube drove 25M cumulative views in Kerala — putting the connected scooter in front of Gen-Z riders where they actually discover their next ride.

25M+
Views across platforms
40+
Creators activated
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BEAUTY
Tamil Nadu, Andhra Pradesh, Telangana
Mamaearth

Mamaearth onion range: 52M reach across Tamil and Telugu markets

120 beauty creators activated the launch of Mamaearth's onion hair range across Tamil and Telugu markets — establishing category leadership in regional e-commerce within 45 days.

52M
Organic reach
+340%
SKU velocity
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FASHION
Kerala
Lifestyle

Lifestyle Onam campaign: 10M+ views driving store footfall across Kerala

We turned Kerala's Onam shopping rush into store footfall — activating fashion and lifestyle creators to drive 10M+ Instagram views and send Onakkodi shoppers straight into Lifestyle stores across the state.

10M+
Views across Kerala
+42%
Weekend footfall
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EDTECH
Kerala
Xylem

Xylem Mega Admission Day: 127 hyperlocal videos, 10M+ views, 33% more admissions

A hyperlocal creator campaign for Xylem's NEET/JEE crash program — 127 regional videos across 36 Kerala centres drove 10M+ views, a spike in enquiries, and 33% more admissions year on year.

10M+
Regional views
+33%
Admissions YoY
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FASHION
Calicut, Kerala
Seematti Crafted

Seematti Crafted Calicut launch: 20M+ views from a single store opening

A teaser-to-launch creator campaign for Seematti Crafted's new Calicut store — a pre-launch film built anticipation, then an influencer-packed opening day turned just two videos and a wall of stories into 20M+ views.

20M+
Views
30+
Creators at launch
Read

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